Article by Camilla Doig Lorentzen

All Baron Wells products are designed to promote a sartorial and sustainable lifestyle. They are designed and developed in New York City. From tailored shirts to fitted board shorts, their ethics is to be conscious of their impact, and of the factories they choose to work with. Producing locally and sourcing more sustainable materials, is as important as their sense of style and craftmanship.

Baron Wells is a small focused collection of shirts, sea pants, neckwear and accessories for both men and women. Modeled after the young wayfarers in search of perfectly peeling waves in Bruce Brown’s 1968 classic, “The Endless Summer”, with just a little quirk thrown in for good measure.

Images from Baron Wells website